But creating your own can help you be more selective about the themes and topics you use. Using existing video material to post or repurpose for your YouTube channel can be a great way to start. You can choose to use YouTube as a social network, or you can use it simply to host your videos, which you will embed into your website, or use on other channels. Do the users in your target market consume video content? Are they on YouTube or do they consume video content in other places? Who is your target audience?Ĭonsider the target market you are aiming to reach. What to consider when starting a YouTube channelīefore setting up a YouTube channel, let’s take a step back and consider some of the choices you make along the way. Here are our 6 steps to start a YouTube channel: It’s a great way you can take advantage of social media for small business. In this article, we will look at how you set up a YouTube channel.
This represents an opportunity for business owners if they are ready to learn and adopt these new technologies. One of the great benefits of social media is how it empowers us to create and share video content.
When you further consider that 5 hours of video is uploaded every second to YouTube, and that each second of video typically consists of 30 still images, that makes for a lot of words. They say an image is worth a thousand words. Get in the starting blocks by creating your YouTube channel in these 6 easy steps. Video is a great communication opportunity for small business owners.
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